Everything You Need to Know About the Nordstrom Anniversary Sale

The Nordstrom Anniversary Sale is easily my favorite sale to shop for the entire year. Brand new items for the season are discounted more than they’ll ever be right when they become available at Nordstrom. Some of the items aren’t even released at other stores yet! While Nordstrom has half-yearly sales throughout the year, this sale is legendary for Nordstrom customers. Prices will go up after the sale and popular items sell out very fast. To help you make the most of the sale and get the items you want in your closet, I’m putting a guide with everything you need to know about the Nordstrom Anniversary Sale. When the sale drops, I’ll have more posts on the items you’ll need in your closet this fall and winter. I’ll also be updating with available sizing, colors and more. You can shop the sale at THIS LINK when it starts.


Just like last year, the NORDSTROM ANNIVERSARY SALE is giving everyone a preview July 6! This means you can see what is part of the sale and start compiling your wishlist. The preview is replacing the traditional print catalog. However, I do not believe it will have everything on sale. I’ll post my curated picks here on Color & Chic. Nordstrom cardholders with Icon access will be able to shop the sale before everyone else on August July 12. Items sell out quickly, so if you have a Nordstrom credit or debit card, your chances of getting what you want are almost guaranteed. If you don’t already have a Nordstrom card, you can sign up HERE. As with any card, processing takes a few days, so if you want to shop before it opens to the public, sign up soon! Also, if you’re a cardholder, this is when you want to make it a triple points day!
The sale opens to the public July 28 – August 8.


July 6: Everyone can preview the sale and see what’s available!
July 12-27: Icon Level Nordy Club Members can shop in select stores and online
July 14-27: Ambassador Level Cardmembers can shop
July 16-27: Influencer Level Cardmembers can shop
July 28 – August 8: Everyone can shop the Nordstrom Anniversary Sale
August 9: Prices go up to regular retail.


What’s great about the Nordstrom Anniversary Sale, is brand-new designer items start off at a lower price, then once the sale is over August 9, prices go back up. I use this time to shop for fall and winter. Stocking up on what I need now and wearing it later in the year when temps cool down. You won’t find designer items including AG jeans, Tory Burch boots and handbags, Michele watches, Stuart Weitzman boots, Kendra Scott jewelry, Vince clothing and more at prices like these! You can get ahead with your fall and winter wardrobe and be set for the next seasons and years to come!


Look at your closet and see what you need and think of on-trend items you want. Do you need a new winter coat, heels for work, a go-to handbag or boots? The Nordstrom Anniversary Sale is the time to grab those items. Compile a list of items you need and shop for those items first. Once you’ve checked out and paid for those sale items online, you can go back and look for items you want next. The best selling items at last year’s sales were purses, jewelry, dresses, watches, skirts and outerwear in that order. From experience, I’ve seen Tory Burch boots, Kate Spade bags, and Kendra Scott jewelry sells out fast.

Right when the sale starts, I’ll compile a list of my must-haves from the sale for y’all.


  • MARK your calendars and alerts for the first day you can shop
  • MAKE a list of what you need in your closet
  • LOOK at the Nordstrom Anniversary Sale preview July 24 to get an idea of what you want.
  • CHECK Color & Chic often to see new blog posts with items I recommend, bought and sizing information and more. This will be the best place for in-depth info.
  • FOLLOW me on the LIKEtoKNOW.it app since I’ll be posting much more frequently on there, including exclusive content, try-on’s, outfit ideas, top-sellers and more. You can shop directly from the app, so it’s super easy!
  • IF you don’t want to download another app, that’s cool too! Just follow me on Instagram as I’ll be posting frequently there, too!

If you are interested in seeing what I snagged at the sale last year, check out these posts.

Why Should I Apply For A Nordstrom Card?

Every year Nordstrom cardholders get to shop the Nordstrom Anniversary sale before it opens to the public. This pre-sale period is when items sell out fast. I’ve seen items sell out the day the sale drops for early access! By having a Nordstrom card, you’ll get to shop the sale right when it starts, increasing your chances of getting exactly what you want in your size.

You’ll get Rewards points when you shop using your card. Nordstrom Rewards customers earn points on net purchases made in-store and online at Nordstrom, Nordstrom Rack and Hautelook. You’ll get a $20 Nordstrom Note to use for every 2,000 points. And you get a $40 bonus Note when you make a purchase the day you’re approved for your card.

If you plan on a big shopping day, such as the Nordstrom Anniversary Sale, you can make it a Personal Triple Points Day, so you can really rack up the points! This can be done in-store or online. I always do this during the sale!

Nordstrom Anniversary Sale 2020 Best Sellers


Y’all know these are my favorite leggings two years in a row. I wear them for working out and throughout fall and winter with sweaters, tunis and sweater dresses for extra warmth. These sold out really quickly!


Each year, there is a new “it” bootie and for 2020 this was it! These are truly comfortable, flattering and easy to style.


This colorblock cardigan was a top pick for me and I appreciate how it is lightweight, yet warm. Cozy, easy to style and very versatile! I paired it with my booties I mentioned above.


For the work-from-home year, these skinny pants were a huge hit. You can wear to the office as well, but these feel like leggings. They fit true to size and come in a few colors.


I pulled the plug on a genuine leather jacket and the quality is incredible. The leather is super soft and supple. Fits so well and looks expensive. I’ll have this for years to come.

Nordstrom Anniversary Sale 2021 Preview Picks







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